Federal · State & Local · Public Sector

The Mission Matters More.

Technology doesn’t create change. People do.

The CRM Firm helps agencies modernize constituent, employee, and operational experiences through Salesforce, data, integration, and AI, with communications and change management built into every engagement.

Capability StatementRequest a Capability Briefing

WOSB

SBA Certified

Since 2015

Salesforce Partner · 170+ Certs

SOC 2 Type II

Audited by A-LIGN

GSA Schedule

Through Carahsoft

Every agency wants the same thing

More time on the mission. Less time managing systems.

1

Disconnected Systems

Staff re-enter the same information across legacy systems, and no two agree.
2

Manual Processes

Approvals and casework move by email and spreadsheet instead of a tracked workflow.
3

Constituents Waiting

Requests stall and the public calls back because no one can say where things stand.
4

Untrusted Reports

Program decisions rest on numbers that do not reconcile across offices.

Core competencies

Strategy through adoption, under one roof.

Salesforce Consulting

Service, Experience, and Marketing Cloud, from architecture through managed services.

CRM Modernization

Retire legacy and over-customized CRM and case systems.

Data & AI Modernization

Data governance, analytics, Data Cloud, AI readiness, and Agentforce.

Systems Integration

API integration and data migration across legacy and cloud systems.

Digital Transformation

Case and grants management, program intake, and self-service portals.

Program Delivery

PMO, training, adoption, and change communications.

Solution offerings

Four ways agencies work with us.

Salesforce Modernization

Retire technical debt and rebuild on a platform your team can support.

Data & Analytics

One trusted source for the numbers leaders use to make decisions.

AI Readiness & Governance

AI tied to mission outcomes, with the data and guardrails to support it.

Constituent Experience

Faster answers for the public and a complete picture for staff.

Representative experience

Regulated, mission-driven, and complex.

To protect client confidentiality, public-facing materials use anonymized client descriptions. Detailed client names, project references, and contact information can be provided under appropriate disclosure requirements and with client authorization.

Healthcare Compliance Technology Organization

Salesforce modernization, certification and review-process improvements, workflow automation, reporting, portal enhancements, integrations, and ongoing support in a regulated environment.

National Professional Association

Modernization across membership, constituent management, portal access, communications, learning, and finance, including automation, integration, UAT, training, and knowledge transfer.

K–12 Education Organization

Enrollment and digital-engagement improvements through Salesforce, Experience Cloud, Marketing Cloud, and business-process workshops.

Medical-Technology Manufacturer

Phased Experience Cloud portal modernization with secure access, case and order visibility, multilingual experiences, and AI-enabled self-service readiness.

Mission-Driven Food-Access Nonprofit

Analytics enablement, Salesforce-to-Tableau connectivity, reporting foundations, training, and knowledge transfer.

For contracting officers

Company Data

Identifiers
Legal Name The CRM Firm, Inc.
UEI MZE9WKSGFYG7
CAGE 7XFQ3
Location Broomfield, Colorado
Founded 2015
Size Small Business · WOSB
Vehicle GSA Schedule via Carahsoft
NAICS (primary in bold)

541512 · 518210 · 519290 · 541490 · 541511 · 541513 · 541519 · 541611 · 541613 · 541618 · 541690 · 541910 · 541990 · 561410 · 561499 · 611420 · 611430 · 611710

PSC

DA01 · DA10 · DD01 · DF01 · DF10 · DH01 · DH10 · DJ01 · R406 · R408 · R410 · R422 · R425 · R426 · R499 · U001 · U008

Documents
Capability StatementCorporate OverviewCompany SnapshotSolution Quad Charts

Capability Briefings & Teaming

Let’s talk about your mission.

Program offices, contracting officers, and prime contractors can reach our CEO directly.

Stephanie Hagan, CEO and Founder of The CRM Firm